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The IT firm is responsible for the website where the audiovisualco-production of the Barcelona Contemporary Culture Centre (CCCB) andSan Sebastián's San Telmo Museum will be developed

iSOCO is already working on the technological unification of all thedigital platforms of the CCCB, which will centralise all theexhibitions in a single channel to optimise resources. 

Barcelona, November2011.- iSOCO has developed the innovative virtual platform for theGlobal Screen, the original collective reflection experiment on thepower of screens in modern-day society. With the aim of encouraging theparticipation of viewers in the project, iSOCO has integrated, into asingle website, http://pantallaglobal.cccb.org, the Vimeo video sharing and archiving tool, supported on a Liferay content management platform.

'Pantalla Global' analyses the influence of screens (cinema,television, computers and, more recently, mobile telephones) on oureveryday lives. For the first time an exhibition is born and diesonline and coexists with the physical exhibition, which will take placeat the CCCB from January 24 to May 27, 2012. It is a co-creationexperiment that will be fed by individual contributions and interactionwith the public.

To materialise this project based on the book of the same name byGilles Lipovetsky and Jean Serroy, who are the organisers of theexhibition, iSOCO has opted to incorporate the social network to shareVimeo videos on the website, which has been developed with the Liferaycollaborative environment creation tool. This will enable themultimedia content to be viewed through a single medium, from which thecontinuous transformation of the project can be easily observed inparallel with the collective creativity of the users.

It is the first time that the company, which specialises intechnological solutions aimed at improving business productivity withinthe context of the new Network Economy, has placed its knowledge at thedisposal of an initiative of this kind. The project, the first phase ofwhich got underway on October 1, seeks the participation of usersthrough the creation of videos on any of the exhibition's seven themes,which will then become part both of the virtual exhibition on thewebsite developed by iSOCO and of the physical exhibition, which willtake place at the CCCN from January and go on the road in 2013.

Improving the CCCB's productivity

Following this first experience, iSOCO is already collaborating on thenext project of the Barcelona Contemporary Culture Centre, whoseobjective is the technological integration of its entire virtual shopwindow. The idea consists of bringing together all of the material fromtheir exhibitions, which until now has been dispersed among variouswebsites created individually for each initiative, and to centralise iton a single platform that takes advantage of the synergies between thevarious exhibitions that are held each year.

The aim of the CCCB's technological transformation is to improveinformation management, promote the active participation of usersthrough open collaboration mechanisms and, in short, increase thecultural organisation's productivity by avoiding duplication ofinformation and connecting all of its management elements and internaloperations.

About iSOCO

iSOCO is the first Spanish ICT company with a clear internationalreference as a technology provider to assist the development andpositioning of companies in the Network Economy. It has its own R&Dcentre, iLAB, and it stands as an international leader in semantictechnology and artificial intelligence. Its main differential value lies in offering a combination of services based on proprietary technology.

It was founded in 1999 as a spin-off of the CSIC (Consejo Superior deInvestigaciones Científicas - National Research Council) and has aclear global vision and local presence in major markets. The company isthe only Spanish company that appears in WCM Marketshare 2010 and isthe driving force of the Spanish Association of LinkedData (AELID).

iSOCO is a leader in its sector in implementing innovative solutions todigitize the procurement process and enjoys international recognitionfor having one of the most complete semantic engines in the world:Semanti-K®. It has high level customers, such as Almirall, AstraZeneca,Bankinter, BT, Colt, Grupo Leche Pascual, La Caixa, Repsol YPF andZurich, among others

Contact : = Elena Castells

Marketing & Communication

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